Refract
Refract Group2026
Writings from the studio
What we have learned building brands and products on short dates, written down while it is still specific enough to be useful to somebody else.
Brand
Iterating on our own identity
The Refract website and identity are an always evolving entity, with the only true constant being the name and, for now, the logo. Four identities in as many redesigns, and what each one was reaching for.
Read brand
